Adelaide Prestige was created in April 2011 by Danny Luccon. Danny Luccon began in the Automotive Industry after completing a Motor Mechanic Apprenticeship for Mercedes Benz. After completing his apprenticeship he expanded into sales where he was employed as a salesperson selling both New and Used vehicles for North East Mitsubishi for 5 years. Needing a challenge he then took on the sales executive role at Prestige Walkerville and sold both new and used Land Rover, MG and Rover cars along with all of the other brands of used prestige cars. He was then promoted to Sales Manager of Prestige Formula and gained experience selling both new and used Ferrari, Maserati, Alfa Romeo, Citroen along with all of the top used brands such as Porsche, Audi, BMW, Mercedes Benz and others for over 12 years.